Major Pharmaceutical Company

The Problem:

Our client was challenged in making their products available to their field sales resources in a timely and efficient manner, while at the same time effectively managing this inventory. As a result of this overwhelming workload, inventory information was often inaccurate, resulting in inadequate information for decision making. They  utilized a significant number of manual processes in their fulfillment activities, and multiple systems were often involved to perform a single fulfillment function.

The Solution:

Our client  implemented the OmniConnex Standard product to manage their marketing related collateral. They are currently providing access to all of their marketing collateral to their field sales force through the single application portal. Sales representatives can order their own material as required, and have it delivered directly to their location with a few simple clicks of a mouse.

The Results:

Our client has significantly reduced the administrative burden associated with managing their marketing materials. All order information is processed through a single system, resulting in increased data accuracy and reliability. Finally, they can now focus on increasing the value of their marketing materials rather than managing the transactions associated with provisioning them to the field.